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Elenas

Active#17 worldwide · General marketplaces

Estimated valuation · General marketplaces · Colombia

Social commerce platform in Colombia and Mexico where mainly women resell beauty, fashion and household products to their contacts through messaging apps and social networks, earning commissions.

HQColombia
Last roundSeries B · Oct 2022

Estimated valuation

AI · General marketplaces ranking (worldwide)
≈ USD 100MUSD 52–210M · Hundreds of M$
Anchor
Last known equity round: Series B · USD 20M · Oct 2022

An indicative editorial estimate produced by AI, imperfect by nature: neither a financial valuation nor investment advice. Only the market sets a company’s value. Method

Uback rankings

How the AI ranks →
RankingTierRankEditionNext update
General marketplaces · worldwideTop 18#17Edition 0 · Oct 20267 Jan 2027
Rank historyOct 2026 · #17 General marketplacesFirst edition: no movements yet.

Funding history

DateRoundAmountTypeInvestors
Oct 2022Series BUSD 20MEquityDILA Capital, FJ Labs, Endeavor Catalyst

Rounds as cited by Uback’s rankings. Equity, debt and grants are shown separately; only equity rounds count towards the valuation anchor.

Independent analyses

By industry professionals & analysts

Industry professionals and financial analysts can publish their own analysis of Elenas as a PDF. It must answer at least one of these four questions, and stick to them:

AI valuation: $100MUndervalued or overvalued?
Versus competitorsHow does it compare?
Who should acquire itStrategic buyers, and why
Who should it acquireAcquisition targets, and why
Publish an analysisName, role and LinkedIn shown · public sources only

Analyses are the opinion of their authors, not of Uback. They are checked before publication.

Comparable companies in general marketplaces

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Last updated: Oct 2026Report an error

Uback is a content publisher and an aggregator of non-binding expressions of interest. It provides no investment advice, receives no mandate and takes part in no transaction. Rankings, ranges and brackets are editorial estimates produced by AI, purely indicative.