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Noon

Active#5 worldwide · General marketplaces

Estimated valuation · General marketplaces · Saudi Arabia

Operates an e-commerce marketplace in the UAE, Saudi Arabia and Egypt selling electronics, fashion, beauty and home goods, alongside grocery and food-delivery services.

HQSaudi Arabia
Last roundGrowth round · Dec 2025

Estimated valuation

AI · General marketplaces ranking (worldwide)
≈ USD 2.6bnUSD 1.3–5.2bn · Unicorn
Anchor
Last known equity round: Growth round · USD 500M · Dec 2025

An indicative editorial estimate produced by AI, imperfect by nature: neither a financial valuation nor investment advice. Only the market sets a company’s value. Method

Uback rankings

How the AI ranks →
RankingTierRankEditionNext update
General marketplaces · worldwideTop 18#5Edition 0 · Oct 20267 Jan 2027
Rank historyOct 2026 · #5 General marketplacesFirst edition: no movements yet.

Funding history

DateRoundAmountTypeInvestors
Dec 2025Growth roundUSD 500MEquityPublic Investment Fund, Mohamed Alabbar

Rounds as cited by Uback’s rankings. Equity, debt and grants are shown separately; only equity rounds count towards the valuation anchor.

Independent analyses

By industry professionals & analysts

Industry professionals and financial analysts can publish their own analysis of Noon as a PDF. It must answer at least one of these four questions, and stick to them:

AI valuation: $2.6BUndervalued or overvalued?
Versus competitorsHow does it compare?
Who should acquire itStrategic buyers, and why
Who should it acquireAcquisition targets, and why
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Last updated: Oct 2026Report an error

Uback is a content publisher and an aggregator of non-binding expressions of interest. It provides no investment advice, receives no mandate and takes part in no transaction. Rankings, ranges and brackets are editorial estimates produced by AI, purely indicative.