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Oura

Active#1 worldwide · Connected devices

Estimated valuation · Connected devices · Finland

Makes a smart ring and subscription app that track sleep, activity, heart rate, temperature and women's health signals for consumers, employers and health partners.

HQFinland
Last roundSeries E · Oct 2025

Estimated valuation

AI · Connected devices ranking (worldwide)
≈ USD 11bnUSD 8.8–14bn · Decacorn
Anchor
Last known equity round: Series E · USD 900M · Oct 2025
Published valuation
USD 11bn · Oct 2025

An indicative editorial estimate produced by AI, imperfect by nature: neither a financial valuation nor investment advice. Only the market sets a company’s value. Method

Uback rankings

How the AI ranks →
RankingTierRankEditionNext update
Connected devices · worldwideTop 30#1Edition 0 · Oct 202625 Mar 2027
Rank historyOct 2026 · #1 Connected devicesFirst edition: no movements yet.

Funding history

DateRoundAmountTypeInvestors
Oct 2025Series EUSD 900MEquityFidelity Management & Research, ICONIQ, Whale Rock, Atreides

Rounds as cited by Uback’s rankings. Equity, debt and grants are shown separately; only equity rounds count towards the valuation anchor.

Independent analyses

By industry professionals & analysts

Industry professionals and financial analysts can publish their own analysis of Oura as a PDF. It must answer at least one of these four questions, and stick to them:

AI valuation: $11BUndervalued or overvalued?
Versus competitorsHow does it compare?
Who should acquire itStrategic buyers, and why
Who should it acquireAcquisition targets, and why
Publish an analysisName, role and LinkedIn shown · public sources only

Analyses are the opinion of their authors, not of Uback. They are checked before publication.

Comparable companies in connected devices

Full connected devices ranking →

Last updated: Oct 2026Report an error

Uback is a content publisher and an aggregator of non-binding expressions of interest. It provides no investment advice, receives no mandate and takes part in no transaction. Rankings, ranges and brackets are editorial estimates produced by AI, purely indicative.