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Attentive

Active#4 worldwide · Marketing automation

Estimated valuation · Marketing automation · United States

Provides e-commerce and consumer brands with an AI-driven SMS, email, push and RCS marketing platform that captures subscribers and automates personalised, behaviour-triggered campaigns.

HQUnited States
Last roundSeries E · Mar 2021

Estimated valuation

AI · Marketing automation ranking (worldwide)
≈ USD 2.4bnUSD 1.6–3.6bn · Unicorn
Anchor
Last known equity round: Series E · USD 470M · Mar 2021

An indicative editorial estimate produced by AI, imperfect by nature: neither a financial valuation nor investment advice. Only the market sets a company’s value. Method

Uback rankings

How the AI ranks →
RankingTierRankEditionNext update
Marketing automation · worldwideTop 49#4Edition 0 · Oct 202610 Mar 2027
Rank historyOct 2026 · #4 Marketing automationFirst edition: no movements yet.

Funding history

DateRoundAmountTypeInvestors
Mar 2021Series EUSD 470MEquityWellington Management, Sequoia Capital, Coatue, Bain Capital Ventures, Tiger Global

Total raised ~USD 864M.

Rounds as cited by Uback’s rankings. Equity, debt and grants are shown separately; only equity rounds count towards the valuation anchor.

Independent analyses

By industry professionals & analysts

Industry professionals and financial analysts can publish their own analysis of Attentive as a PDF. It must answer at least one of these four questions, and stick to them:

AI valuation: $2.4BUndervalued or overvalued?
Versus competitorsHow does it compare?
Who should acquire itStrategic buyers, and why
Who should it acquireAcquisition targets, and why
Publish an analysisName, role and LinkedIn shown · public sources only

Analyses are the opinion of their authors, not of Uback. They are checked before publication.

Comparable companies in marketing automation

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Last updated: Oct 2026Report an error

Uback is a content publisher and an aggregator of non-binding expressions of interest. It provides no investment advice, receives no mandate and takes part in no transaction. Rankings, ranges and brackets are editorial estimates produced by AI, purely indicative.